How to target clients looking for my service in my location?
I wish to target customers around the globe looking for wedding photographers in Chennai, Tamilnadu, If anyone types "wedding photographer in Chennai" or "candid photographers in Chennai" I wish my ad to be shown to them. I am 1 month old in adwords marketing and I am getting impressions and clicks but it is not converting.
My website is www.chennaiweddingphotography.info. Kindly guide me to get genuine clicks and valid conversion. Thanks
Re: How to target clients looking for my service in my location?
It sounds like you've got the targeting working correctly. If you are indeed targeting people globally using those search terms, great. The problem is your sites conversion rate. You need to work on this.
Here's a great starting point for improving your conversion rate.
There's also hundreds of fantastic threads and articles in this community. A simple search for "conversion rate" in the search box above will reveal most of them.
A good start would be to remove the music from your homepage. I've never seen autoplaying music improve the conversion rates of a site but I may be wrong. Your site breaks many conversion best practices and you really need to spend a bit of time reading about what works online (via the links above).