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How to increase quality score by changes in landing page?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I would like to know. How increase quality score in my adwords campaign. But i don't want more changes in ads and keywords. I can change in landing page. Any idea about landing page optimization and increase quality score in adwords.

 

Thanks

1 Expert replyverified_user

Re: How to increase quality score by changes in landing page?

Top Contributor
# 2
Top Contributor

Hi @salahuddin7864 key points for landing page experience are:

 

#1 - Load time - make sure your pages load quickly

#2 - Mobile friendliness - you must have a mobile friendly version

#3 - Relevance - make sure your pages are totally relevant to the Ads landing on them

#4 - Navigation and clear text

 

I know you've said you don't want to change Ads or Keywords, but these are really the two biggest factors in QS, so unless you're certain they're as good as they can possibly be, they shouldn't be ignored.

 

What sort of QS' are you seeing at the moment?

 

Jon

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