How to in crease my bid in particular timing of the day?[ Edited ]
June 2014 - last edited June 2014
I have been running a remarketing campaign on "business management " last 3 month. Last 1.5 month I have got 150+ clicks and 5+ lead.
I want to impliment some new things in my campaign.
1. The best perform time of my campaign is 8 am to 6.pm.
I want to increase bid for these particular timing. How can I change the bid for these perticular timing.
2. If my default bid is 20$ then how much bid I need to increase. And how can I understand that 5% or 10% bis improvement good for my campaign.
Re: How to in crease my bid in particular timing of the day?
You need to implement ad schedule bid modifiers: https://support.google.com/adwords/answer/2732132?hl=en
As for how much you need to raise your bids, look at the Dimension tab and check how your impression share, average position, CTR and other metrics by hour of the day. Those should dictate your actions.
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