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How to choose negative keywords for my adgroup ?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

my adgroup is related travel and for this how to choose the negative keywords

1 Expert replyverified_user

Re: How to choose negative keywords for my adgroup ?

Follower ✭ ✭ ☆
# 2
Follower ✭ ✭ ☆

You can analyse the search terms report and find unwanted words( search queries) that resulted in clicks.

 

http://support.google.com/adwords/answer/2472708/?hl=en

 

 

Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
September 2015

Re: How to choose negative keywords for my adgroup ?

Top Contributor
# 3
Top Contributor

Hello,

 

In addition I would also encourage you to read this informative article by Value Member Neha, where she talks about the best practices to be followed while selecting and implementing negative keywords.

 

My 2 cents!

Pankaj