How do you keep your competition from clicking away your budget?
As a start up and with a limited budget, Is there a way to see who is clicking on your ad? I unfortunately could see where a competitior could click on an ad and it seems rather simple to click multiple times and delete my budget. Any accountability in place to deter that?
Hello and welcome,
I believe that Adwords is a secure advertising platform and Google has got various sophisticated tools and techniques to detect any invalid click activity and save the advertisers from being a victim of invalid clicks.
I would encourage you to read more on this here: http://www.google.com/ads/adtrafficquality/invalid-click-protection.html
Most of the times if Google detects this kind of activity, they credit the balance back into advertiser's account. Still if you think that you are being affected by this invalid click activity, you can report that to Google for further investigation:
Hope this helps!
In addition to great advice from Pankaj, I would want you to check search query if running search campaign, from where (which keywords) you are getting clicks. you can negative irrelevant queries to stop waste clicks.
And placements if running display campaign on automatic placements. you can exclude placements which are not relevant for your biz.
Hope that makes some sense.
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