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How do the adwords get prioritised

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# 1
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2 Expert replyverified_user

Re: How do the adwords get prioritised

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi James,


Welcome to AdWords Community.


I am afraid if we'll able to help you on such limited detail about the context. Please elaborate it. 


Are you asking about Shopping Campaign Ads priority ?



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Marked as Best Answer.
Accepted by topic author James H
September 2015

Re: How do the adwords get prioritised

Rising Star
# 3
Rising Star
Hi James,

Are you talking about how are AdWords ads prioritized?

If yes, the ads from different AdWords account enter an ad auction when they are triggered by a users query and depending on the QS for the keyword that got triggered, your keyword bid, recorded performance, etc. an ad rank is assigned to each ad copy.

Depending which keyword has a higher bid and QS, that particular ad copy gets a higher ad rank on the SERP.

Read about ad auction here:

Read about Ad rank here:

Hope this Helps!


Shashank Singh, AdWords Rising Star |
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