AdWords
2.4K members online now
2.4K members online now
Improve your AdWords performance and boost your ROI, CTR, and Quality Score
Guide Me
star_border
Reply

How do i include keywords in headline automatically?

[ Edited ]
Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

how do i make my ads have the keywords in them automatically.

 

The only thing i can see doing is creating 1 ad to 1 keyword then creating another campaign and so on.....but obviously this is insanity.

 

Any advice would be appreciated i think its attributing to my low quality score. Am i supposed to manually create ads to match 1 keyword then put them in groups seperately?

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How do i include keywords in headline automatically?

[ Edited ]
Top Contributor
# 2
Top Contributor

Take a look at Dynamic Keyword Insertion - but think carefully about how your headlines are going to look - without a little care they can look stupid!

 

http://support.google.com/adwords/answer/74992?hl=en

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How do i include keywords in headline automatically?

[ Edited ]
Top Contributor
# 2
Top Contributor

Take a look at Dynamic Keyword Insertion - but think carefully about how your headlines are going to look - without a little care they can look stupid!

 

http://support.google.com/adwords/answer/74992?hl=en

Re: How do i include keywords in headline automatically?

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆

I Agree with Stickleback,

 

DKI is the only way to enter keywords in the headline. While using dynamic keyword insertion please ckech few things:

 

1. Proper ad Group theming.

2. Proper match type selection or else head line will look like stupid.

3. If you are using trademark terms in your keywords, please avoid using DKI, as trademark term will not be displayed in the head line.

 

Keep a generic head line, which applies to the entire ad group, because default headline will be displayed if the user search for a long tail keyword (that is beyond 25 charecters).

 

Regards,

Foyzul