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How can I optimize my adword campaign?

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# 1
Visitor ✭ ✭ ✭

My keyword is "clipping path" and it is a paid service. How can I optimize my adword campaign?

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Shanea K (Google Employee)
September 2015

Re: How can I optimize my adword campaign?

Top Contributor
# 2
Top Contributor
Hi Rajan,

Welcome to the AdWords Community Smiley Happy

I would say start with the Search campaigns. Thus you have to focus on good keyword strategy. In order to find best keywords use Keyword planner tool.

As your audiences are technically know about Clipping Path, so create a good landing page that conveys and reflects proper messaging.
I would also add Remarketing code in website, once it will be enough, start running Remarketing campaigns.

In addition to that i would suggest to read the below article for AdWords Success.

https://www.en.adwords-community.com/t5/User-Articles/Five-keys-Steps-for-Successful-AdWords/ba-p/32...

Hope that will help you Smiley Happy
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by Shanea K (Google Employee)
September 2015

Re: How can I optimize my adword campaign?

Top Contributor
# 2
Top Contributor
Hi Rajan,

Welcome to the AdWords Community Smiley Happy

I would say start with the Search campaigns. Thus you have to focus on good keyword strategy. In order to find best keywords use Keyword planner tool.

As your audiences are technically know about Clipping Path, so create a good landing page that conveys and reflects proper messaging.
I would also add Remarketing code in website, once it will be enough, start running Remarketing campaigns.

In addition to that i would suggest to read the below article for AdWords Success.

https://www.en.adwords-community.com/t5/User-Articles/Five-keys-Steps-for-Successful-AdWords/ba-p/32...

Hope that will help you Smiley Happy
--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’