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Good CTR for an e-commerce platform?

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# 1
Visitor ✭ ✭ ✭

What is considered as good CTR for a e-commerce platform offering online booking of meal for train journey?

 

1 Expert replyverified_user

Re: Good CTR for an e-commerce platform?

Top Contributor
# 2
Top Contributor

There's no real way to tell. You should constantly be trying to improve your CTR.

 

A good CTR is one that strikes a fine balance between raising your quality score and a positive ROI/ROAS.