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GDN Reach and Frequency Report

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# 1
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If my memory serves me correct, I remember being able to see the reach and frequency report in the Dimensions tab. I read online that this has been moved to columns. While I did find where it was, it didn't have what I was looking for.

 

I'm trying to segment GDN CTR by frequency so I know at which frequency CTR starts dropping. Knowing this, I can set the frequency cap.

 

Where would I be able to see this report in the current dashboard configuration?

1 Expert replyverified_user

GDN Reach and Frequency Report

Top Contributor
# 2
Top Contributor

If you add frequency at the campaign level, then sergeant per hour, download to Excel you should be able to create a CTR vs frequency plot.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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GDN Reach and Frequency Report

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# 3
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Just to add, with Google Adwords you won't be able to have reach like on Facebook.

Where in Facebook you have a profile associated with every profile, Google only shows cookies. So you can use this metric (unique cookies) as reach. 

It won't be exactly the same but it should be a close number. 

 

Cheers,