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First Page Bids

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# 1
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Hello again .

 

I have a question about first page bids. I am managing limo service campaign and till this week it was running ok. My QS improved and now they are  mostly 6. But this week  The First page bid estimate increased triple. Is Valentine`s Day the reason for this huge change? Probably the other advertiser are bidding more agressively on these types of Keywrds?

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Re: First Page Bids

Top Contributor
# 2
Top Contributor

Hi NoraA, it could well be Valentine's Day, although a quick look at Google Trends doesn't show much evidence - I take it you weren't running Ads this time last year to compare?

 

What's your location target?

 

I have to say that a Quality Score of 6 could probably be improved still further - I'm not usually happy with anything less than 7.

 

Jon

 

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Re: First Page Bids

Follower ✭ ☆ ☆
# 3
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Actaully I target los angeles and my camaping didn`t get any impressions and clicks within a week  since my budget was depleted. When i checked the campaign i saw this huge change in bids. If it is not valantine days, may  the fact that my campaign was active without ant budget be the reason ?