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Facebook landing page for Search

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys,

 

Currently i am driving visit to FB landing page through Google Search as an request from clients. Notice that Facebook is not a good landing page for Search, but i don't know how to explain to customers since they are lack of knowledge about Search and showing how google crawl FB is not work for them

 

Would you please help me to explain more on that?

 

Thanks much,

 

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Hung D
September 2015

Re: Facebook landing page for Search

Top Contributor
# 2
Top Contributor
Hi there;
Try to explain that a good landing page should be relevant to the search query, and should focus on the user's "search intent", with an easy funnel for conversion. The design / format of FB page layout does not address that.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Hung D
September 2015

Re: Facebook landing page for Search

Top Contributor
# 2
Top Contributor
Hi there;
Try to explain that a good landing page should be relevant to the search query, and should focus on the user's "search intent", with an easy funnel for conversion. The design / format of FB page layout does not address that.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Facebook landing page for Search

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks mate