AdWords
2.6K members online now
2.6K members online now
Improve your AdWords performance and boost your ROI, CTR, and Quality Score
Guide Me
star_border
Reply

Display campaign with competitor website targeting

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Which bidding method to apply when the display campaign is run with competitor URl targeting.

Target and bid or bid only if we have just one targeting method in adgroup

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Flexi d
January 2017

Display campaign with competitor website targeting

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Usually, by default, all display campaigns must have "Target and Bid" option, no matter how many targeting criterias you have. As far as I know, "Bid only" option is used primarily for search campaigns, except search campaigns with remarketing.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Flexi d
January 2017

Display campaign with competitor website targeting

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Usually, by default, all display campaigns must have "Target and Bid" option, no matter how many targeting criterias you have. As far as I know, "Bid only" option is used primarily for search campaigns, except search campaigns with remarketing.