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Deleted Keywords

Explorer ✭ ☆ ☆
# 1
Explorer ✭ ☆ ☆

I have delted a keword whose stats were :  Clicks : 2435, imp. 30995 avg position 1.7 QS 4 CTR 7.86%

 
will the history of this keyword will be counted for future auction
1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by John Paul (Google Employee)
September 2015

Re: Deleted Keywords

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Short answer: Yes, but less.

Here is a good (albeit old) article that explains this phenomenon well.
http://www.ppchero.com/when-to-pause-or-delete-ads-keywords-to-save-your-quality-scores/

View solution in original post

Re: Deleted Keywords

Google Employee
# 2
Google Employee

Hi Jeewan,

 

Thanks for your posting. To answer your question, yes even if you delete keywords their previous history is still included in future auctions on your Adwords account. In the future, you may want to pause a keyword that you potentially want to use again.

Marked as Best Answer.
Solution
Accepted by John Paul (Google Employee)
September 2015

Re: Deleted Keywords

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Short answer: Yes, but less.

Here is a good (albeit old) article that explains this phenomenon well.
http://www.ppchero.com/when-to-pause-or-delete-ads-keywords-to-save-your-quality-scores/