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Crossing keywords ???? (example please)

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# 1
Follower ✭ ☆ ☆

if keyfowrds crossing in ad groups for example:

1adgroup keyword: floor installation

and 2adgroup keyword: hardwood floor installation

is it right solution to add negative keyword "floor installation"- phrase in 2 adgroup hardwood floor installation

and  "hardwood floor installation" - phrase in adgroup 1 floor installation

?????

or please any real example how you deal with crossing keywords in adwords campaign.

Thank you.

Re: Crossing keywords ???? (example please)

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Nice question,

You can use ad-group level negative keywords that wont affect other ad-groups in same campaign.
Let me explain in details:

Campaign - A with 2 different ad groups mention below:

1) Floor Installation
Keywords:
Floor installation
floor installation (city names)
Floor installation (area names)

2) hardwood floor installation
Keywords:
hardwood floor installation (city name)
hardwood floor installation (area name)

Negative keyword for this adgroup only:
[Floor installation]
or use other combination and keyword match type you want to exclude from this adgroup