AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

4.6K members online now
Improve your Google Ads performance and boost your ROI, CTR, and Quality Score
Guide Me
star_border
Reply

Control CPC

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

what's the best way to control my CPC? Spend to click ratio is too high

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Control CPC

Top Contributor
# 4
Top Contributor
You can change the max you are willing to pay with auto bidding.

When you move over to Manual bidding you will have more control over things.


Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

View solution in original post

Re: Control CPC

Top Contributor
# 2
Top Contributor

What type of bidding method are you using?  Check your campaign SETTINGS tab and let us know.

 



Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

Re: Control CPC

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

right now I'm using automatic bidding but I'm going to eventually switch to manual.

Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Control CPC

Top Contributor
# 4
Top Contributor
You can change the max you are willing to pay with auto bidding.

When you move over to Manual bidding you will have more control over things.


Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'