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Auction Insights Report - Don't see my competitors

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi all,

 

I periodically look into the Auction Insight but see only my URL on top and some random URLs that are not even real competitors. This page didn't give me any insight yet. When I google my keywords I see the competitor's ad but don't see this competitor in the Auction Insight data. Does anyone know what is happening here?

 

I would love to hear some suggestions.

 

Thanks,

Yulya

 

1 Expert replyverified_user

Auction Insights Report - Don't see my competitors

Top Contributor
# 2
Top Contributor

Auction insight is a statistical sampling of your competitors who are  bidibg for the same keywords. Now, if your competitors  use a 3rd party platform (e.g. Wix) then the platform name is shown.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Auction Insights Report - Don't see my competitors

Badged Google Partner
# 3
Badged Google Partner

You will get different results at different levels of the account. If you are looking at the account level data the competition will be much broader than at the keyword level. Are you running the report for each of these KW's you are searching for? 

Tom