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Are there any implications to syncing Bing to Doubleclick Search?

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# 1
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I'm looking to sync my Bing account with Doubleclick to hopefully allow me to make adjustments to both my Adwords and Bing account at the same time. Are there any implications that may arise if I do so - are there limitations to it and things to be aware of before doing so? Are there issues with Bid Strategies?

 

 

 

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Re: Are there any implications to syncing Bing to Doubleclick Search?

Top Contributor
# 2
Top Contributor

@Dermot C,

 

You can sync all types of search ads account into one Double click search.

 

 Are there any implications that may arise if I do so - are there limitations to it

When you create or edit a Bing Ads engine account in DoubleClick Search, you’ll need to authorize DoubleClick Search (DS) to access your Bing Ads account. In addition, if you change security settings in your Microsoft Account, you might be required to re-authorize DS.

 

Are there issues with Bid Strategies?

No, You can use the same bid strategies among all campaigns from different search engines.

 

 

 

--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
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