Are Anonymous Placements "names" the same over time?
I have a display campaign running for half a year. One of the automatic placements is anonymous.google, I know that this are advertisers who don't want to make their ur public. This placement brings conversions at an average cost per conversion, but at the same time is the one that has the highest costs and we want to reduce this.
I don't want to exclude anonymous.google , because we would lose a lot of conversions. So my question is if the names of the placements are consistent over time?
Example: hello.com decide not to be visible and appears in my account as 777bbb888.anonymous.google , will hello.com ALWAYS be 777bbb888.anonymous.google or this might change?
If I decide to pause ONLY 777bbb888.anonymous.google because performance is not good. This assures me that I'm only pausing this anonymous placement and that it wont appear again with another name?
Re: Are Anonymous Placements "names" the same over time?
Hi @Daniela P;
With anonymous placements the answer - yes. I have no statistics, but once an advertiser decides to be an anonymous - this status will be for a long time...
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