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Adwords Set Hour Location Bid Adjustment

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# 1
Visitor ✭ ✭ ✭

Is there any way of optimising a Google Adwords campaign so that we set a location bid adjustment of 10% between set hours? 

 

We want to target certain locations but only during a certain time of the day. 

 

Help Needed!! 

 

Script ideas welcome. 

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Accepted by MosheTLV (Top Contributor)
April 2017

Adwords Set Hour Location Bid Adjustment

Top Contributor
# 2
Top Contributor

Hi Hazel,

 

It is possible to set bid adjustment by hour of day Smiley Happy  

 

This help center article is very helpful.  You need to make sure your campaign setting is set to "All Features" vs. Standard though or you will not see the options for that type of bid adjustment.

 

https://support.google.com/adwords/answer/2404244



Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
April 2017

Adwords Set Hour Location Bid Adjustment

Top Contributor
# 2
Top Contributor

Hi Hazel,

 

It is possible to set bid adjustment by hour of day Smiley Happy  

 

This help center article is very helpful.  You need to make sure your campaign setting is set to "All Features" vs. Standard though or you will not see the options for that type of bid adjustment.

 

https://support.google.com/adwords/answer/2404244



Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

Adwords Set Hour Location Bid Adjustment

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi Kim, 

 

Thanks but would there be any way of increasing a bid adjustment for only target postcodes rather than a general bid adjustment? 

 

I think it may be something we'd need to script .

Adwords Set Hour Location Bid Adjustment

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭

Hazel,

 

Resident expert Jon_Gritton wrote a script that allows you to make bid adjustments for a specific location during a certain time of day:

 

https://www.en.advertisercommunity.com/t5/Performance-Optimization/AdWords-Automate-Location-Bid-Adj...

 

His example uses a city name, not a ZIP code, so be aware of that. I think this should work for you.