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Ad customizer format when there is more than one target keyword?

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# 1
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In my ad customizer data, I have some rows for which I would like to have more than one keyword. Must I have only one keyword per row, or can I write multiple keywords in the "Target keyword" column (separating each keyword by a comma)?

 

Thanks!

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Marked as Best Answer.
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Accepted by topic author onbeta
February 2016

Re: Ad customizer format when there is more than one target keyword?

Top Contributor
# 2
Top Contributor
Hi onbeta,

You can not utilize multiple keywords in the "keyword target" column. If you want to target multiple keywords you would have to do one per line. However, if you want to target multiple keywords you could move them all to the same ad group and target every keyword in the that ad group by utilizing the "target ad group" attribute instead.

Scroll down to the "Targeting Attributes" section of this page to read more about this tactic: https://support.google.com/adwords/answer/6093368#types

-Jim
Jim Vaillancourt, AdWords Top Contributor, LinkedIn
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author onbeta
February 2016

Re: Ad customizer format when there is more than one target keyword?

Top Contributor
# 2
Top Contributor
Hi onbeta,

You can not utilize multiple keywords in the "keyword target" column. If you want to target multiple keywords you would have to do one per line. However, if you want to target multiple keywords you could move them all to the same ad group and target every keyword in the that ad group by utilizing the "target ad group" attribute instead.

Scroll down to the "Targeting Attributes" section of this page to read more about this tactic: https://support.google.com/adwords/answer/6093368#types

-Jim
Jim Vaillancourt, AdWords Top Contributor, LinkedIn
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here.

Re: Ad customizer format when there is more than one target keyword?

Follower ✭ ✭ ✭
# 3
Follower ✭ ✭ ✭
Hi Jim,
Excellent suggestion to move all the keywords to a single ad group. Thanks!