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Ad Rotation "Optimize For Conversion"

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# 1
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I have created a new campaign. Which Ad rotation setting is best to get more conversion?

If I set "Optimize for Conversion" for my new campaign then how it will perform or If I set "Optimize for Clicks" then how it will perform.

Kindly help me out.

1 Expert replyverified_user

Re: Ad Rotation "Optimize For Conversion"

Top Contributor
# 2
Top Contributor

Hi Rohit,

 

Ideally, you should first start with ad rotation evenly setting to see and analyse how different version of your ad copies are working online. Once you start getting conversions, then you should switch to Optimize for conversion. That's because this particular setting is helpful when AdWords has data in the past which ads have been giving conversions to you. Based on that the system tries to show those ads more often.

 

Read more about ad rotation settings here:- https://support.google.com/adwords/answer/6034106

 

Hope this helps!

Pankaj

Re: Ad Rotation "Optimize For Conversion"

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# 3
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Thanks for your reply but if I add more ad copies in existing campaign with "Optimize for Conversion" setting then how my new ad will perform..

According to "Optimize for conversions" setting my new ads will not show more often than my existing ads.