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Account level negatives & Display Campaigns

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

I would like to ask if using account level negatives affects ad placement on the Display Network. 

 

If so, I think it would be a disadvantage to use them extensively at the account level because you never know what context the negatives are used on a placement.

 

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

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Marked as Best Answer.
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Accepted by topic author Mihai S
September 2015

Re: Account level negatives & Display Campaigns

Rising Star
# 2
Rising Star
Hi Mihai,

Account level negatives are like a repository that can be used in campaigns of your choice. It wouldn't affect a campaign, unless applied to it.

Cheers,
Sumanth

Sumanth Sridhar

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Mihai S
September 2015

Re: Account level negatives & Display Campaigns

Rising Star
# 2
Rising Star
Hi Mihai,

Account level negatives are like a repository that can be used in campaigns of your choice. It wouldn't affect a campaign, unless applied to it.

Cheers,
Sumanth

Sumanth Sridhar

Re: Account level negatives & Display Campaigns

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thank you Sumanth!