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A/B testing tool?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Is there any tool for A/B Testing? or we just need to test between 2 ads or adgroups ? Can we test 2 ads with similar keywords, landing page & bidding or is it a test between 2 ad groups? Can any one help me out? Thanks

1 Expert replyverified_user
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Marked as Best Answer.
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Accepted by topic author Jaya P
September 2015

Re: A/B testing tool?

Top Contributor
# 2
Top Contributor

To test ad-copies, keywords and bids you can  use the Adwords campaign experiments;

To test   landing page content (A/B testing)  - you need Analytics experiments;

Caution: background in statistics is essential.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Jaya P
September 2015

Re: A/B testing tool?

Top Contributor
# 2
Top Contributor

To test ad-copies, keywords and bids you can  use the Adwords campaign experiments;

To test   landing page content (A/B testing)  - you need Analytics experiments;

Caution: background in statistics is essential.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’