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Community Manager

Smart Bidding Solutions: Best Practices + FAQs

AdWords's intelligent bidding strategies use machine learning to automatically define bids in each auction based on your performance goals.
Each type of automated bid strategy is designed to help you achieve a specific goal for your business. By using these solutions, you can leverage a large number of signals at the time of auction!


In this 45-minute long session, our Google Automation Specialist will introduce new artificial intelligence solutions, best practices, and answer questions you might have.


We will be live on the AdWords Community on Monday, February 13th at 11am GMT.


Tune in for the live broadcast below, and make sure to post any questions before or during the event for the team to answer.



Please RSVP to this event to receive a reminder email before the event.




Ekaterina K Community Manager
February 2017

We are starting in three minutes! Hope you'll enjoy our live stream today! If you have any questions - please post them in the "Comments" section here. Thanks!

Selvin K
February 2017

Is there any solution for tracking Purchases from iOS App that came because of Universal Links, since using Automation when running Universal Links wouldn't take account, the Purchases that came from the iOS App?

Keeman A
February 2017

- If our business is focussing on revenue and ROAS, however due to the nature of our business the revenue is not always coming in consistently.
What CPA goal would you recommend us to set, since a few weeks of data looks very different from the further past and future?

- Would smart bidding take into account the various devices, and set bids by devices or is this only at keyword level?

- Also, if we use DS3 as our 3rd party tool with bid strategy rules, could we still use smart bidding from Adwords? 



Selvin K
February 2017

When adding new keywords to a campaign running on Target CPA or Target ROAS, how does Conversion Optimizer react on these keywords?