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Experiments/drafts with Universal App Campaigns

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I tried to set up an experiment with universal app campaigns but I failed. I followed this description: https://support.google.com/adwords/answer/6250195

Trouble was, that there was no "Draft" drop-down there. Is not possible to have experiments with UACs?

1 Expert replyverified_user

Experiments/drafts with Universal App Campaigns

Top Contributor
# 2
Top Contributor

Hi there,

 

UACs are automatic campaigns which uses ideas related to your text, bid and app that you are using to showcase ads. Since this campaign is mostly automated, I don't think you would be able to create a draft out of it. Also, as mentioned in the doc that you shared, it talks about the Search and Display campaigns only. Universal App campaign is already optimized by AdWords using the basic info that you provide.

 

Pankaj