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Doubt about App Remarketing Method

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi 

Im not sure if this topics belongs to this forum, if it not, my apologize and please can you guide me the right forum o support community?
 
Im trying to create an App Remarketing list using the Server-To-Server method, and I have specific questions regarding the documentation.
One of them is, if I can create whatever custom parameter I want by appending "data." at the beginning of the parameter, or if I must use only the 3 custom parameters mentioned on the documentation, these are data.item_category,data.value and data.action_name.
 
Thanks
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Marked as Best Answer.
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Accepted by Mini-CM (Community Manager)
March 2016

Re: Doubt about App Remarketing Method

Rising Star
# 2
Rising Star

@cxclucas

 

I'm not an expert in this area, but a quote from the page you shared seems to suggest that you are not limited to those three.

 

"To do finely-targeted remarketing, you can also report any other action that you care about to AdWords, using keys and values of your choice."

 

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
March 2016

Re: Doubt about App Remarketing Method

Rising Star
# 2
Rising Star

@cxclucas

 

I'm not an expert in this area, but a quote from the page you shared seems to suggest that you are not limited to those three.

 

"To do finely-targeted remarketing, you can also report any other action that you care about to AdWords, using keys and values of your choice."