AdWords
3.5K members online now
3.5K members online now
Learn how to reach mobile device users, drive phone calls, and increase app installs
Guide Me
star_border
Reply

CPI for Mobile game app in SEA regions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

hi everyone, I would like to check if you have any CPI benchmark for driving users acquisition for mobile games apps (MMO) in SEA regions ?

 

 

Thanks

M

Re: CPI for Mobile game app in SEA regions

[ Edited ]
Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆

sea.gif

@Michael W

This data is approaching 2 years old, and was a card game, not an MMO. This campaign targeted most countries in Southeast Asia.

Re: CPI for Mobile game app in SEA regions

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks so much! Out of curiosity, how was the retention rate for this card game? Thanks

Re: CPI for Mobile game app in SEA regions

Collaborator ✭ ☆ ☆
# 4
Collaborator ✭ ☆ ☆

@Michael W

 

Unfortunately, I do not recall any specifics on that. I no longer have access to the internal app analytics.