Primer Lesson: The Power of Co-Branding
Re: Primer Lesson: The Power of Co-Branding[ Edited ]
July 2016 - last edited July 2016
This is very true. I always advise my indie music clients to do this. Networking and cobranding can be awesome tools to grow a business. The same can be done when you were advertising your business on ad words . If you create a display advertising campaign you can target it to specific websites that accept google ads . An example would be targeting your music video as a click to play ad so it appears on radio station websites . Or targeting it to the New York Times or a number of other newspapers so that your brand will be associated in the mind of the site visitor with the brand of the site that your ad appears on
Re: Primer Lesson: The Power of Co-Branding
Great insight, Mike!
Another easy way to take advantage of co-branding is through social media. I see so many small businesses teaming up and doubling their exposure on Instagram with "Instagram take-overs" or shared boards on Pinterest. ICYMI: We talked to Matt Lewis at Pinterest to get his tips and tricks for small businesses using Pinterest.