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Primer Lesson: Brand Messaging

Google Employee
# 1
Google Employee

Brand messages help your target audience associate your brand with qualities they value. Learn more about brand message building in this week’s Primer lesson.

 

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What does your brand messaging say about your small business?

 

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2 Expert replyverified_user

Re: Primer Lesson: Brand Messaging

Google Small Business Advisor
# 2
Google Small Business Advisor
@DalilahA - our primary brand message is super simple... "Be the entrepreneur you were born to be," and our call-to-action is... "Join entrepreneurs around the world getting live business advice, recommendations, and support, 24 hours a day, 7 days a week, 365 days a year." It doesn't get much simpler than this for a primary brand message and call-to-action.