Highlights from our Mobile Twitter Chat[ Edited ]
June 2016 - last edited June 2016
Highlights from our Mobile Twitter Chat
In case you missed it: Here are some of the highlights from last week's #AskAMobilePro Twitter chat.
Why is mobile important for small business?
- Consumers are on mobile, be where your customers are! (@Raj N)
- If you're not able to view your website well on a mobile device, your customers are not going to stick around (@Ray S)
What are the biggest challenges for you in optimizing your mobile presence?
- Not compromising branding and design while optimizing your site. @Tierra W
- Based on the results of the new Google mobile tester, mobile page speed is the big challenge. (@MikeJohnston)
What have you already done to optimize your mobile website?
- One thing you can do right now is test how mobile friendly your website is here. (@Molly Y)
When you use a mobile site, what information are you looking for first?
- Easy to read navigation, quick way to search, contact info, location info. (Tierra Wilson)
- Context matters. Walking around the city? Then, I'm looking for the basics: locations, hours of operations, telephone number. (Ray Sidney-Smith)
What is the most important content to have on a mobile site?
- Analytics show many read blog posts on mobile - making sure the font is readable is one important factor. (@MartinSherv)
- Mobile sites need a clear call to action, an easy-to-find address, and an easy-to-find phone number. (Brandon Schaefer)
- Call-to-actions are important to convert then your content must convince your visitor to trust your expertise. (@Trevor_Stewart)
What are some reasons why my mobile friendliness test score is high but my mobile speed test is low?
- Mobile speed is determined by your web hosting, specifically bandwidth. Increase your bandwidth. (Molly Youngblood-Geiger)
- Images too big. Compress them and make sure they are the right size & format. (Tierra Wilson)
- Here is a guide to improving mobile site friendliness. (@Mary S)
What are some things you can do on your mobile site that you can’t do on desktop?
- Reach potential clients where they are at any given moment (Mike Johnston)
- Custom content based on a user's location—fun stuff! (Tierra Wilson)
To wrap up, a final question for our experts: What are some industry-specific tips for optimizing mobile?
- Whenever you see a friend, family, or trusted colleague, ask them to visit your mobile website. Ask them for an opinion. (Ray Sidney-Smith)
- People need to know their outcomes for mobile. Could be leads in one industry, and sales in another. (Martin Shervington)
Want to learn more about our mobile pros? Get to know them here.