Analytics Academy
3.3K members online now
3.3K members online now
Guide Me
star_border
Reply

What are v=? parameters on my URLs?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi! I'm new to Google Tag Manager, so please excuse me if this is a very basic question.

 

Recently I installed GTM on my website, set up Universal Analytics with it and a couple of events. Everything is working and I can track the event on Analytics. However, I noticed that now the URLs have this type of parameters on them: ?v=1d7b33fc26ca

 

I don't know why they are there or what purpose they served. I usually use UTM parameters to track campaigns, and I'm concerned this might have an impact on how campaigns are tracked.

 

Thank you so much for your help! Smiley Happy