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what is the equivilant title for adgroups in shopping

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# 1
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1 ACCEPTED SOLUTION

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Marked as Best Answer.
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Accepted by topic author John B
September 2015

Re: what is the equivilant title for adgroups in shopping

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# 2
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Hi John,
If you're asking how Shopping Campaigns are organized, they're organized in Product Groups. For Shopping Campaigns, you don't select Keywords, but instead the AdWords system uses Product Groups to determine when to show items from your Shopping feed on Google Search Results.

Google Shopping Campaigns - http://www.google.com/intl/en_us/ads/shopping/shopping-campaigns.html
Setting up Google Shopping Campaigns - https://support.google.com/adwords/answer/3455481?hl=en

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author John B
September 2015

Re: what is the equivilant title for adgroups in shopping

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi John,
If you're asking how Shopping Campaigns are organized, they're organized in Product Groups. For Shopping Campaigns, you don't select Keywords, but instead the AdWords system uses Product Groups to determine when to show items from your Shopping feed on Google Search Results.

Google Shopping Campaigns - http://www.google.com/intl/en_us/ads/shopping/shopping-campaigns.html
Setting up Google Shopping Campaigns - https://support.google.com/adwords/answer/3455481?hl=en