my shopping ads are not showing on general keywords
my google shopping ad is not showing on general keywords like bra, sarees etc
generally, the choices are --
(a) increase the bid;
(b) improve quality.
shopping-ads do not use keywords.
shopping-ads show based on the bid and quality factors.
only items with a high enough competitive bid, and enough quality,
to win a slot in the ad-auctions, may be seen as a shopping-ad.
broad, general, search-terms tend to require much higher bids, or much
higher quality, or both, to win a slot in the ad-auctions -- than do more
specific, targeted, search-terms, especially in competitive markets.
also, check for any basic issues --
first, within the merchant-center-account, click on the item's title,
under the products-tab, to verify the item is currently in stock and
to check the item's (shopping) status.
then, be certain that all data submitted meet google's quality requirements --
especially for the title and description with respect to the physical item
and the physical item's characteristics; check all attributes against all
google's feed-specifications and best-practices.
then, within the ad-account, verify the item matches a product-group,
under the shopping-campaign, and was assigned a competitive bid.
only in-stock items, with an active shopping status, that are
assigned a bid, are eligible to participate in the auctions.
then, to verify items are showing for users, check the impression statistics
within the account; never use live searches to verify items are showing or
not -- live-searches may cause items to be removed from the ad-auctions
and do not indicate that items are showing, or not showing, for others.
otherwise, this is mainly a peer-to-peer forum --
forum-members cannot look into any accounts or
any submitted data; posting more specific details,
here within the public forum, such as an item's
link landing-page, and the specific data being
submitted for an item, may allow others to offer
more specific suggestions.
otherwise, google may be contacted directly for account-specific guidance.