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keyword research

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

can anyone tell me how to do quick keyword research for eCommerce site.

 

I have eCommerce site which has products for men and women both and ticket size for each product is above 15000 and there are approx 15-20 luxury brands in the site.

 

So can anyone help with keyword strategy and how to find quickly.

 

Thanks in advance

 

 

2 Expert replyverified_user

Re: keyword research

Top Contributor
# 2
Top Contributor

Hello,

 

Best is to use the keyword planner. You could enter the website URL and based on that, you will get different keyword variations that you could shortlist and use for your AdWords campaigns. More details on how to use it are here:- https://support.google.com/adwords/answer/2999770

 

You might also explore Google Trends for the latest trends on what's getting searched the most:- https://www.google.co.in/trends/

 

Hope this helps!

Pankaj

Re: keyword research

Rising Star
# 3
Rising Star
This is one of the best articles I have read. Rand from Moz has explained allot about diversifying the search sources.
https://moz.com/blog/discovering-prioritizing-best-keywords-whiteboard-friday
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Re: keyword research

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
I am already using keyword planner. I just want to know if there is any tricks to do it quickly.

Re: keyword research

Top Contributor
# 5
Top Contributor

What kind of tricks are you looking for?

 

Did you mean to say that the way you upload the keywords, you want them to do it faster? I am not sure if you are using AdWords Editor, but you could use that to make bulk changes faster. Here are the details:- https://support.google.com/adwords/editor/answer/56501?hl=en&ref_topic=2487505

 

Pankaj

Re: keyword research

Explorer ✭ ✭ ☆
# 6
Explorer ✭ ✭ ☆
Checking your Search Terms report in either analytics, search console or adwords is a good place to start as well. I always like to Google products to see what it suggests and what keywords others are using. Soovle is a nice way to get the search suggestions for a ton of different platforms at once.