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how to spilt your budget between google adwords and google shopping?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Could some one help in choose how split my budget between this 2 tools?Best Regards

 

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Accepted by MosheTLV (Top Contributor)
February 2017

how to spilt your budget between google adwords and google shopping?

Top Contributor
# 2
Top Contributor

Hello,

 

It totally depends upon how you have actually structured the account and what are the current results you are driving through each campaigns. If you are trying out Shopping Campaigns for the first time, allocate some amount of your total advertising budget to start with. Let's say 15 or 20%. Then watch for the traffic, results you start achieving through it. If it gives more valuable results, then pour in more money and accelerate that slowly. 

 

Hope this helps!

Pankaj

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Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
February 2017

how to spilt your budget between google adwords and google shopping?

Top Contributor
# 2
Top Contributor

Hello,

 

It totally depends upon how you have actually structured the account and what are the current results you are driving through each campaigns. If you are trying out Shopping Campaigns for the first time, allocate some amount of your total advertising budget to start with. Let's say 15 or 20%. Then watch for the traffic, results you start achieving through it. If it gives more valuable results, then pour in more money and accelerate that slowly. 

 

Hope this helps!

Pankaj