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flipkart google adwords strategy

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# 1
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Hi Guys

 

Can anyone suggest me the marketing strategy & google adwords PPC budget Plan of flipkart.com?

 

I need to preapre that type of plan for my project.

 

Please share your views....

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Theresa_Zook (Rising Star)
September 2015

Re: flipkart google adwords strategy

Top Contributor
# 2
Top Contributor

a budget depends on the client's return-on-investment expectations,
how much they can afford to spend on advertising, their advertising
goals, and how much they are comfortable spending each day.

for product-listing-ads the bid is per item submitted --
a shopping-campaign can help calculate the margins
of individual item sales to assist with budget decisions.

work with the client directly to discuss their needs and expectations.

the marketing-strategy and ppc-budget of another company is typically
proprietary and private and based on someone else's goals -- depending
on the type of product, some general competitive bidding information
is available from adwords but not broken down by individual companies:
https://support.google.com/adwords/answer/3455564

View solution in original post

Marked as Best Answer.
Solution
Accepted by Theresa_Zook (Rising Star)
September 2015

Re: flipkart google adwords strategy

Top Contributor
# 2
Top Contributor

a budget depends on the client's return-on-investment expectations,
how much they can afford to spend on advertising, their advertising
goals, and how much they are comfortable spending each day.

for product-listing-ads the bid is per item submitted --
a shopping-campaign can help calculate the margins
of individual item sales to assist with budget decisions.

work with the client directly to discuss their needs and expectations.

the marketing-strategy and ppc-budget of another company is typically
proprietary and private and based on someone else's goals -- depending
on the type of product, some general competitive bidding information
is available from adwords but not broken down by individual companies:
https://support.google.com/adwords/answer/3455564