flipkart google adwords strategy
Can anyone suggest me the marketing strategy & google adwords PPC budget Plan of flipkart.com?
I need to preapre that type of plan for my project.
Please share your views....
Re: flipkart google adwords strategy
a budget depends on the client's return-on-investment expectations,
how much they can afford to spend on advertising, their advertising
goals, and how much they are comfortable spending each day.
for product-listing-ads the bid is per item submitted --
a shopping-campaign can help calculate the margins
of individual item sales to assist with budget decisions.
work with the client directly to discuss their needs and expectations.
the marketing-strategy and ppc-budget of another company is typically
proprietary and private and based on someone else's goals -- depending
on the type of product, some general competitive bidding information
is available from adwords but not broken down by individual companies: