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digital marketing plan for e-commerece

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

what are the things we need to consider for e-commerce marketing plan ??
what is best digital marketing plan for google shopping campaigns ??

1 Expert replyverified_user
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Accepted by James_Clemens (Top Contributor)
December

digital marketing plan for e-commerece

Top Contributor
# 2
Top Contributor

1) Know your budget

2) Know your return of investment target

3) If your a brand, do you need brand awareness, than targeting generic keywords is important, else branded keywords

4) Have a complete and accurate data feed following all Google policies

5) Have an effective product landing page, no popups or obstructions, price, title, image, buy button above the fold

6) Secure checkout (SSL)

7) Have a returns and refund page

8) Have a privacy policy page

9) Have a shipping details page

10) You have all products in your warehouse and not using drop shipping / affiliate

11) Setup an effect campaign

 

That is pretty much the basics.

 

Hope it helps.

Twitter | Linkedin | Community Profile | Shopping Feed Tips From FeedArmy
Did you find any helpful responses or answers to your query? If yes, please click on ‘Accept As Solution’

View solution in original post

Marked as Best Answer.
Solution
Accepted by James_Clemens (Top Contributor)
December

digital marketing plan for e-commerece

Top Contributor
# 2
Top Contributor

1) Know your budget

2) Know your return of investment target

3) If your a brand, do you need brand awareness, than targeting generic keywords is important, else branded keywords

4) Have a complete and accurate data feed following all Google policies

5) Have an effective product landing page, no popups or obstructions, price, title, image, buy button above the fold

6) Secure checkout (SSL)

7) Have a returns and refund page

8) Have a privacy policy page

9) Have a shipping details page

10) You have all products in your warehouse and not using drop shipping / affiliate

11) Setup an effect campaign

 

That is pretty much the basics.

 

Hope it helps.

Twitter | Linkedin | Community Profile | Shopping Feed Tips From FeedArmy
Did you find any helpful responses or answers to your query? If yes, please click on ‘Accept As Solution’

digital marketing plan for e-commerece

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

thanks for your time & quick response.

this is pretty & cool