AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

2.3K members online now
2.3K members online now
For questions related to Google Shopping and Merchant Center. Learn to optimize your Shopping ads
Guide Me

Your account has a limit for number of products in merchant center

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am getting a message when uploading our feed to the merchant center that we have reached our limit as to the number of products allowed. We just introduced the item_group_id field to our feed, and instead of google considering these variations of the same product (which is the proper way of doing so) they are being considered as all unique products throwing us over our allowed number of products. I have attempted to contact google to resolve this (by email, phone, etc) however I have yet to receive a response for over 3 weeks now to address this. Anyone got a way up their sleeve to resolve this?



1 Expert replyverified_user

Re: Your account has a limit for number of products in merchant center

[ Edited ]
Top Contributor
# 2
Top Contributor

first, be certain that an item_group_id value

is not being added to any item that is not a

valid variant or a valid variant that contains

only one item in the variant-group.


also, be certain that variant items in a group

all contain the exact same item_group_id value

and at least one valid variant attribute with a

unique value for all items in the variant-group,

are being submitted.


also, be certain that only physical item-offers are being submitted

and items submitted as in stock are currently in the merchant's

physical on-hand inventory -- especially with respect to variants;

for example, parent-items that represent a group are not allowed.


otherwise, google does not require submitting all items in inventory --

for example, consider submitting only a subset of physical inventory,

such as only variants that perform well or only item-offers that have a

relatively high margin to warrant a shopping-ad.


otherwise, this is mainly a peer-to-peer forum --

forum-members cannot look into any account

or any submitted data; only a person at google

may increase the limit, on a case-by-case basis;

google usually requires a use-case with some

details as to why the limit needs to be increased.


in some cases, google may decide not to increase the limit;

in that case, the total inventory simply needs to be decreased --

assuming the variant details are all being submitted properly.


when contacting google, indicating early-on, that the

issue relates to shopping-ads and the merchant-center

sometimes helps; also, trying an alternative contact

method may help -- among phone, chat, or email.


Re: Your account has a limit for number of products in merchant center

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks a bunch for this thorough response. I will take this advice and see
if I'm able to resolve this. I'll update this thread accordingly.