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Showing merchant center's customer review on search result page?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I am planning to use the merchant center's customer review on my e-commerce site and wondering if we use this, will the review rating will be shown on the search result page and no longer need to use the search rich snippet?
https://developers.google.com/search/docs/data-types/products

 

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Kojiro H
June 2017

Re: Showing merchant center's customer review on search result page?

[ Edited ]
Top Contributor
# 2
Top Contributor

(1) google-customer-reviews are mainly for seller-rating-extensions, on ads.

(2) rich-snippets for products is for verifying the accuracy
of landing-page data against submitted product (feed) data,

for shopping-ads and the automatic-item-updates-feature to
help optimize product-inventory (feed) updates and to help

improve the overall quality of shopping-ads.

(3) ratings and reviews showing on google-organic-search-results-pages
and any rich-snippets related to ratings/reviews on search-results-pages,
are outside the scope of this forum.

for issues related to google-organic-search-engine-results-pages,
the best likely course would be to post the question within google's

official webmaster-central-help-forum:
https://productforums.google.com/forum/#!forum/webmasters

 

otherwise, google may be contacted directly:

https://support.google.com/merchants/contact/gcr_merchant_contact


see also
https://support.google.com/merchants/topic/7294606
https://support.google.com/adwords/answer/2375474
https://support.google.com/webmasters/topic/4589289

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Kojiro H
June 2017

Re: Showing merchant center's customer review on search result page?

[ Edited ]
Top Contributor
# 2
Top Contributor

(1) google-customer-reviews are mainly for seller-rating-extensions, on ads.

(2) rich-snippets for products is for verifying the accuracy
of landing-page data against submitted product (feed) data,

for shopping-ads and the automatic-item-updates-feature to
help optimize product-inventory (feed) updates and to help

improve the overall quality of shopping-ads.

(3) ratings and reviews showing on google-organic-search-results-pages
and any rich-snippets related to ratings/reviews on search-results-pages,
are outside the scope of this forum.

for issues related to google-organic-search-engine-results-pages,
the best likely course would be to post the question within google's

official webmaster-central-help-forum:
https://productforums.google.com/forum/#!forum/webmasters

 

otherwise, google may be contacted directly:

https://support.google.com/merchants/contact/gcr_merchant_contact


see also
https://support.google.com/merchants/topic/7294606
https://support.google.com/adwords/answer/2375474
https://support.google.com/webmasters/topic/4589289

 

Showing merchant center's customer review on search result page?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thanks a lot for the information! Your info is really helpful. I will also the question about the rich snippets on the webmaster's forum.