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Rich Snippet price - Which price , Unit or Total?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

Google Policy allow for flooring & tiles products to be listed as Price Per Unit 

 

Flooring - Price Per Unit

https://support.google.com/merchants/answer/2704164?hl=en-GB

 

and there also there is 

 

Unit Price

https://support.google.com/merchants/answer/188494?hl=en

 

Taking the Flooring example, flooring supplier will list flooring "per meter" and also "per pack" on their site.

 

The question is which price should the rich snippet ( itemprop="price" ) be , "per meter" or "per pack"?

or can we have 2 prices on the rich snippet "per meter" and "per pack"?

 

Thanks

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Hoa T
September 2015

Re: Rich Snippet price - Which price , Unit or Total?

[ Edited ]
Top Contributor
# 2
Top Contributor


for automatic-item-updates, the microdata (itemprop) price
information must match the price information that is normally
submitted in the data (feed) -- only one, single, numeric price.

normally, this is the (per-unit) item-offer price --
the price for the purchase of one, single, item.

the notable exceptions are (1) the bulk-pricing rule and
(2) the rule specifically for flooring and tile flooring --
which may use either the bulk or per-unit rule, at the
merchant's discretion.

regardless, the itemprop-price must match the price normally submitted
and the price displayed must adhere to all website landing-page policies.

note that automatic-item-updates apply only to
minor discrepancies, of price or availability or both,
between the current submitted feed and website --
that might occur prior to the next data-feed update;

major discrepancies will typically halt auto-updates.

automatic-item-updates do not apply to any other attribute
changes and cannot and do not replace regular feed updates;
and regular feed-updates will override automatic-item-updates.

importantly, not all microdata pages can be understood by
google's automatic-item-updates and will not necessarily be
used in all scenarios.

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Hoa T
September 2015

Re: Rich Snippet price - Which price , Unit or Total?

[ Edited ]
Top Contributor
# 2
Top Contributor


for automatic-item-updates, the microdata (itemprop) price
information must match the price information that is normally
submitted in the data (feed) -- only one, single, numeric price.

normally, this is the (per-unit) item-offer price --
the price for the purchase of one, single, item.

the notable exceptions are (1) the bulk-pricing rule and
(2) the rule specifically for flooring and tile flooring --
which may use either the bulk or per-unit rule, at the
merchant's discretion.

regardless, the itemprop-price must match the price normally submitted
and the price displayed must adhere to all website landing-page policies.

note that automatic-item-updates apply only to
minor discrepancies, of price or availability or both,
between the current submitted feed and website --
that might occur prior to the next data-feed update;

major discrepancies will typically halt auto-updates.

automatic-item-updates do not apply to any other attribute
changes and cannot and do not replace regular feed updates;
and regular feed-updates will override automatic-item-updates.

importantly, not all microdata pages can be understood by
google's automatic-item-updates and will not necessarily be
used in all scenarios.

 

Re: Rich Snippet price - Which price , Unit or Total?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Many Thanks Celebird.