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Optimisation in PLA

Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

How can we optimise different products in pla? Also how can we add description and headlines of products?

 

Ana

1 Expert replyverified_user

Re: Optimisation in PLA

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Ana A,

You Should Go through this link for your appropriate answer. https://support.google.com/merchants/answer/188494?hl=en

Re: Optimisation in PLA

Top Contributor
# 3
Top Contributor
If you are referring to bidding, you can subdivide the products in the ad group by click on the + sign.

You can use, categories, product type, custom labels, brands, item id etc... to separate the listings right down to the product itself.

Change product details needs to be done via the data feed.

Check in your Merchant account how your data feed is setup, spreadsheet, xml, api etc... than go to the source of your data feed and edit it.
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