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No option to create a campaign visible within Merchant Center

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have linked an Adwords Account but no option to add a campaign is visible with the Google Merchant Center - am I missing something obvious??

I can see the Shopping Ads menu option but there is no option to add a campaign. I have been given admin access to the Adwords Account so shouldn't I now be able to add a campaign via the Merchant Center?

2 Expert replyverified_user

No option to create a campaign visible within Merchant Center

Top Contributor
# 2
Top Contributor

Hello,

 

If you want to create a shopping campaign, you will get that option to do in AdWords and not in Google Merchant Center account. Here are the step by step instructions on how to create a Google Shopping campaign:-

 

https://support.google.com/adwords/answer/3455481?hl=en&co=ADWORDS.IsAWNCustomer=false

 

Also read this requirements before creating a shopping campaign:- https://support.google.com/adwords/answer/6275312

 

Hope this helps!

Pankaj

 

No option to create a campaign visible within Merchant Center

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thank you - that's not what the help documents say, perhaps they are out of date. They say you can do it from either place but that its quicker to set up a campaign via the Merchant Center.

Thanks again.

Re: No option to create a campaign visible within Merchant Center

Top Contributor
# 4
Top Contributor

generally, the available options depend on
how the accounts were created and linked.

 

if the ad-account was newly created from within the merchant-center
then there may be additional links to create the shopping campaign.

 

otherwise, if the accounts were simply linked, or in most all other
instances, the new interface is only for linking -- any bidding or
related auction activity, such as campaign creation, is handled

entirely within the linked ad-account.

 

there are still some cross-account features --

such as some disapproval details available

within the ad-account and some ad-account

statistics available within the merchant-center.

 

see also
https://adwords.googleblog.com/2016/08/introducing-new-google-merchant-center.html
https://support.google.com/merchants#topic=3404821