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[Negative Keywords] Want to block "Y" but not "X Y" in PLAs

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# 1
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If I'm selling "Amazon Kindle Covers", is there a way to NOT get clicks for "Amazon Kindle"? 

1 ACCEPTED SOLUTION

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Marked as Best Answer.
Solution
Accepted by topic author Rahul G
September 2015

Re: [Negative Keywords] Want to block "Y" but not "X Y&

[ Edited ]
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# 2
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Hello,

 

Have you tried exact match negative keywords ?

 

Such as

 

[amazon kindle]

 

[amazon kindle books]

 

[amazon kindle store]

 

 

[amazon kindle support]

 

[amazon kindle ebooks]

 

You can research the most popular expressions which include amazon kindle , through the keyword planner , and add the not useful ones as exact matches in the negative keywords lists for that PLA campaign.

 

[edit]

 

There is currently not a feature to use a negative phrase EXCEPT one variation of that phrase. If you add as negative "amazon kindle" the "amazon kindle covers" will be blocked.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Rahul G
September 2015

Re: [Negative Keywords] Want to block "Y" but not "X Y&

[ Edited ]
Collaborator ✭ ✭ ✭
# 2
Collaborator ✭ ✭ ✭

Hello,

 

Have you tried exact match negative keywords ?

 

Such as

 

[amazon kindle]

 

[amazon kindle books]

 

[amazon kindle store]

 

 

[amazon kindle support]

 

[amazon kindle ebooks]

 

You can research the most popular expressions which include amazon kindle , through the keyword planner , and add the not useful ones as exact matches in the negative keywords lists for that PLA campaign.

 

[edit]

 

There is currently not a feature to use a negative phrase EXCEPT one variation of that phrase. If you add as negative "amazon kindle" the "amazon kindle covers" will be blocked.