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NEW FEATURES - What Are These?

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Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

Hello everyone,

 

I hope you are all well?

 

I'm looking for someone within the AdWords Community that can give me some clarity on the below? I’ve tried talking to the AdWords support team but I'm getting conflicting information - Some say it’s new/part of a beta while others are saying it’s always been there.

 

Today I noticed two new "destinations" showing in Google Merchant Center. One of these new destinations namely "Affiliate Network", we have been opted into by default without any notification.

 

 

Here's the changes I noticed:

 

  1. “Affiliate Network” and “X / X” in the status column to show the number of eligible products for each destination. This is now showing next to each data feed.

 screenshot-1.png

 

  1. Two new options in Google Merchant Center data feed settings under “Which Google products can use the feed:” (Note: The “Affiliate Network” option was checked by default. I find this very odd as if this was not previously considered part of the destination “Shopping” then the change will no doubt gain additional clicks and costs from this unknown destination - This will increase any advertiser's Google AdWords spend if their budget for Shopping is unlimited because they've achieved profitability... But they aren't aware that their products are now being included automatically in a destination that was not previously available. I think Google should be warning people that their products have been included automatically in a new destination that will increase clicks & costs. Or perhaps it's in Google's favor not to notify advertisers as everyone will opt out and Google won't make as much money from it).

 

 screenshot-2.png

Anyway, I’ve searched and searched all over the web but I can’t find any documentation for these seemingly new destinations “Affiliate Network” and “Where to buy”.

 

The official documentation for Merchant Center provided by Google seems to hint that “Shopping” is the only available destination (screenshot of this below).

 

screenshot-4.png

 

 

Anybody have any experience with this? Is this something that was previously only available in the United States?

 

 

 

All the best,

Spike

 

2 Expert replyverified_user
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Accepted by topic author Spike-Patching
September 2015

Re: NEW FEATURES - What Are These?

Top Contributor Alumni
# 2
Top Contributor Alumni

Hi Spike,

 

I am well, yourself?

 

I will answer this to the best of my knowledge, I personally do not see these options under any account I manage, 

 

Affliate Network, I believe has been decommissioned see here -

 

http://www.google.co.uk/ads/affiliatenetwork/

 

Where to buy, I think links to this, - https://www.google.com/ads/channelintelligence/

 

I have no personal experience with this, -  however, I will escalate this to Google and see if they have any further input.  

 

Tom Wilson
Freelance Adwords & Google Shopping Consultant

If you find this or another response helpful within the forum "please accept as solution" to further assist and direct others.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Spike-Patching
September 2015

Re: NEW FEATURES - What Are These?

Top Contributor Alumni
# 2
Top Contributor Alumni

Hi Spike,

 

I am well, yourself?

 

I will answer this to the best of my knowledge, I personally do not see these options under any account I manage, 

 

Affliate Network, I believe has been decommissioned see here -

 

http://www.google.co.uk/ads/affiliatenetwork/

 

Where to buy, I think links to this, - https://www.google.com/ads/channelintelligence/

 

I have no personal experience with this, -  however, I will escalate this to Google and see if they have any further input.  

 

Tom Wilson
Freelance Adwords & Google Shopping Consultant

If you find this or another response helpful within the forum "please accept as solution" to further assist and direct others.

Re: NEW FEATURES - What Are These?

Top Contributor
# 3
Top Contributor

Hi Spike,

 

I could find something that is relevant to the queries you came in with. This Affiliate thing is open for the users who have subscribed to Merchant Center Beta. 

 

Could you please refer to this URL here for more information - 

https://support.google.com/merchants/answer/2811972?hl=en

 

There's also an application form for the new users - 

https://www.google.com/appserve/fb/forms/googleshoppingaffiliates/

 

Hope it helps. 

 

Thanks
Ratan Jha


About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
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NEW FEATURES - What Are These?

Top Contributor
# 4
Top Contributor

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