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Multiple Websites with the same product list

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi everyone,

 

I have 5 different websites using the same product list. One website is a .com, the other one have local tld (.ke, .lk, .ru, .mm).

I would like to do dynamic remarketing campaign with this product list, but depending of the website people visit I need to use different URL.

 

How should I do? Should I just use one list and add for each product different URLs or should I have one account per website and send to the feed only one URL?  

 

Thanks

3 Expert replyverified_user
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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
March 2016

Re: Multiple Websites with the same product list

[ Edited ]
Top Contributor
# 4
Top Contributor

in this case using a multi-client-account
would be the best and easiest solution --

as was previously indicated.

then, simply use a separate sub-account per top-level-domain.

submitting one feed for different top-level-domain urls
would be a policy violation and using multiple accounts
would not be advised.

note that not all countries can be used with the merchant-center --
https://support.google.com/merchants/answer/160637

in the cases where a country is not listed but dynamic-remarketing
is still wanted then, simply use custom (feed) as the business-type --

rather than retail:

https://support.google.com/adwords/answer/6086799

 

see also

https://support.google.com/adwords/answer/6077124

https://support.google.com/merchants/answer/188487

https://support.google.com/merchants#topic=3404779

View solution in original post

Re: Multiple Websites with the same product list

Top Contributor
# 2
Top Contributor
I recommend creating a Google Merchant multi account
https://support.google.com/merchants/answer/188487?hl=en

Than add all your sites and target the correct country. (Do not target multiple sites to one target country)

The reason you would want to add all countries or at least the ones you are targeting is because you can than show ads that are in the native language. If you only do one site like RU, and create an remarketing ad for England than all ads will be in Russian. Not something you want.

Hope it helps.
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Did you find any helpful responses or answers to your query? If yes, please click on ‘Accept As Solution’

Re: Multiple Websites with the same product list

Top Contributor
# 3
Top Contributor

The topic was explained in details by one of our  Merchant specialists,  @Celebird

https://www.en.advertisercommunity.com/t5/Ad-Approval-Policy/Clarification-on-Double-Serving-Ad-Poli...

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
March 2016

Re: Multiple Websites with the same product list

[ Edited ]
Top Contributor
# 4
Top Contributor

in this case using a multi-client-account
would be the best and easiest solution --

as was previously indicated.

then, simply use a separate sub-account per top-level-domain.

submitting one feed for different top-level-domain urls
would be a policy violation and using multiple accounts
would not be advised.

note that not all countries can be used with the merchant-center --
https://support.google.com/merchants/answer/160637

in the cases where a country is not listed but dynamic-remarketing
is still wanted then, simply use custom (feed) as the business-type --

rather than retail:

https://support.google.com/adwords/answer/6086799

 

see also

https://support.google.com/adwords/answer/6077124

https://support.google.com/merchants/answer/188487

https://support.google.com/merchants#topic=3404779

Re: Multiple Websites with the same product list

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Thank you for your answer and for the additional links.