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Just started exploring Google, Web site questions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi all, I am a recovering Amazon vendor. I am looking for a inexpensive alternative to get my products seen without using a platform such as Amazon and Ebay. I am thinking of getting a website through Squareup.com I wanted to ask if the website through squareup.com would work for an adwords campaign if I ever wanted to launch one. I sell floral goods and some jewelry. I am not dealing with a high volume of sales. Thank you in advance.

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Re: Just started exploring Google, Web site questions

[ Edited ]
Top Contributor
# 2
Top Contributor

 

for product-listing-ads --

the website must be verified by the merchant using google-webmaster-tools.

any user from around the world must be able to see and buy the
items listed -- regardless of where the user is physically located or
the specific country that is being targeted for the advertising.

all items that are submitted as in stock must be
currently, physically, in your on-hand inventory --
sales volume is irrelevant.

also, product-listing-ads require a rather high-degree of transparency --
for example, contact information on the website typically must include
a business phone-number that will ring and be answered, valid email,
and a physical (street) address that will resolve on google-maps.

there are additional rules and policies for the website and e-commerce --
the best likely course would be to contact the vendor directly to ask
if they can accommodate these specific requirements and have had
prior experience dealing with google-shopping product-listing-ads.

that said, there are many other ad-formats and campaign-types that are
available, do not have such stringent rules and policies, and may be a
better fit for advertising the products at this stage of the business --
https://support.google.com/adwords/answer/1722124
https://support.google.com/adwords/answer/2567043

see also
https://support.google.com/merchants#topic=3404818
https://support.google.com/merchants#topic=3404779