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How to setup multiple country feeds in the new Merchant Center interface

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi , I would like to know more about this feature present in Google Merchant center. 

Currently i have only one feed targeting US & One Shopping campaign

Looking to this feature , adding many target countries will enable my previous campaign feed to show my ads to their respective countries?

Need guidance

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1 Expert replyverified_user

How to setup multiple country feeds in the new Merchant Center interface

Top Contributor
# 2
Top Contributor

No, you need to create a new campaign targeting that specific country.

 

Also note using currency conversion vs using a dedicated feed has a big difference. To increase the chances of a sale the best way is to submit a dedicated feed, this feed has the currency and language of the target country, where the landing page also targets the native language and currency.

 

In both situations, you still need to create a campaign per target country.

 

Hope it helps.

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How to setup multiple country feeds in the new Merchant Center interface

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thanks Emmanuel for the speedy response.

 

So basically selecting these countries from drop down and adding to the primary feed settings doesn't have true meaning if forced to create new dedicated feed? Is this option for currency conversion enabled in Shopping settings? 

How to setup multiple country feeds in the new Merchant Center interface

Top Contributor
# 4
Top Contributor

Currency conversion is great for merchants who can't setup a dedicated feed, so yes it is useful. But there are drawbacks. Such as the customer will see it's from a different country and are than less likely to buy.

More info : https://support.google.com/merchants/answer/7055540?hl=en

 

So no, you are not forced to create a dedicated feed, I'm merely suggesting the best option.

 

Currency conversion is supported in all available countries. More info https://support.google.com/merchants/answer/160637

 

Hope it helps.

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How to setup multiple country feeds in the new Merchant Center interface

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Thanks Emmanuel.

 

Currency conversion Option is missing in my Google Merchant center.(Shopping ads settings). Is this something i need to contact Google?

How to setup multiple country feeds in the new Merchant Center interface

Top Contributor
# 6
Top Contributor

It's automatic now, simply add the target country and create a new campaign for the target country.

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