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How to see Quality Score for Shopping?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I understand that in Search campaigns Quality Score is viewable at the keyword level, but How do I try and drill down to see quality score inside Google Shopping?

 

Thanks in Advance!

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Noah L
March

How to see Quality Score for Shopping?

[ Edited ]
Top Contributor
# 3
Top Contributor

currently, quality-score is not a displayed metric for shopping-campaigns.

there are rules, recommendations, best-practices, and the quality-related
metrics, that are used to help calculate a real-time ad-auction quality-score
for shoppging-ads -- such as, expected-clickthrough-rates, overall website
and landing-page experience, and especially ad-relevance with respect to all
submitted (feed) data, as compared against the physical inventory item-offer --
especially titles, descriptions, images, and manufacturer's global-trade-data.

see also

https://support.google.com/merchants/search?q=quality+-community
https://support.google.com/adwords/answer/3455573
https://support.google.com/adwords/answer/6299696
https://support.google.com/adwords/answer/2454071#productstatus
https://support.google.com/adwords/answer/2497703?hl=en&co=ADWORDS.IsAWNCustomer%3Dtrue&oco=0
https://support.google.com/merchants/answer/6363310
https://support.google.com/merchants/answer/188489
https://support.google.com/merchants/topic/7293660
https://support.google.com/merchants/answer/160567
https://support.google.com/merchants/answer/7052112

 

View solution in original post

How to see Quality Score for Shopping?

[ Edited ]
Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hello @Noah L,

As @Archit said it:

"Shopping ads also have QS but calculated internally by Google, on the basis of which these are given ad rank.

Like simple search text ads, ad rank of shopping ads is also based on QS and Bid.

But QS of Shopping ads depends on:

Title, Description, Unique Product Identifiers, and Google Product Category."

 

Best,

Alexander

Marked as Best Answer.
Solution
Accepted by topic author Noah L
March

How to see Quality Score for Shopping?

[ Edited ]
Top Contributor
# 3
Top Contributor

currently, quality-score is not a displayed metric for shopping-campaigns.

there are rules, recommendations, best-practices, and the quality-related
metrics, that are used to help calculate a real-time ad-auction quality-score
for shoppging-ads -- such as, expected-clickthrough-rates, overall website
and landing-page experience, and especially ad-relevance with respect to all
submitted (feed) data, as compared against the physical inventory item-offer --
especially titles, descriptions, images, and manufacturer's global-trade-data.

see also

https://support.google.com/merchants/search?q=quality+-community
https://support.google.com/adwords/answer/3455573
https://support.google.com/adwords/answer/6299696
https://support.google.com/adwords/answer/2454071#productstatus
https://support.google.com/adwords/answer/2497703?hl=en&co=ADWORDS.IsAWNCustomer%3Dtrue&oco=0
https://support.google.com/merchants/answer/6363310
https://support.google.com/merchants/answer/188489
https://support.google.com/merchants/topic/7293660
https://support.google.com/merchants/answer/160567
https://support.google.com/merchants/answer/7052112