How to add "Retail" in your Google Analytics tag?
1 campaign is missing audience sources for your business typesTo help personalise ads based on user actions, set up custom parameters for business type: "Retail" in your Google Analytics tag.
What to do: Add custom parameters for business type: "Retail" in your Google Analytics tag.
How to add "Retail" in your Google Analytics tag?[ Edited ]
October - last edited October
By adding the business type, Google will automatically add extra re marketing lists by default, such as checkout abandons etc...
Simply go to Adwords > Shared Library > Audiences > Tag Details > Setup > Drop down, select retail.
I answered based on the area you asekd, however this is Adwords Remarketing, if you are do mean Analytics, than ask here : https://www.en.advertisercommunity.com/t5/Google-Analytics/ct-p/analytics_category
Hope it helps.
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